Revolutionizing the snowboard boot industry since 2001, Boa Technology helps riders dial in the most secure, optimum performance fit and micro-adjust it throughout the day. We partner with the sport’s premier snowboard boot brands and can be found on the feet of many of the world’s top riders.
The world’s best boots now featuring Boa® Technology. Quick, easy, and effective lace adjustment is only a click away with the trusted dependability of the Boa® Coiler™ brand closure system. Available in Burton’s line for the first time ever, the system is offered in single and dual zone set-ups, and makes loosening or tightening the fit fast with simple twists of the Boa® dial.
Founded in 1993, DC quickly grew to become a leader in performance skateboarding shoes and a renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear, and accessories. As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional snowboard athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts.
Flow is an original snowboarding brand, focused on designing Innovative, Simplistic, Fun and Performance driven products.
HEAD Snowboards is all about people, innovative and high quality products. Working with our pro riders and the H-Team to gather insights about what snowboarders really need. Working with engineers and partners in production to find out how we can really tackle that next step in technology. And working with retailers and snowboard schools to make sure our knowledge is really passed on to those who ride.
Born in the Pacific Northwest in the shadows of the Cascade Mountains, K2 Snowboarding was raised in the backcountry of Baker. From the beginning, their goal has been to create original concepts and technology that drives snowboarding forward. 25 years later, they continue to innovate and progress the sport from the backcountry to the parks and everything in between.
Founded in Redmond, Washington, in late 1992, Ride hit the market with a vision — to create a snowboard company on the basis of uncompromised fun. Today, based in Seattle, Ride continues to stay true to its original goals. Offering a full range of quality products, Ride has worked tirelessly to maintain its distinct brand identity, push the limits of product innovation and technology, and has firmly established itself as a leader in the snowboard industry.
Vans was founded in 1966 by Paul and James Van Doren, Serge Delia, and Gordon Lee. It has stood for authenticity in youth lifestyle, music and action sports since day one. Vans has one of the top action sports teams in the world. Vans also supports and promotes the action sports lifestyle through such events as Vans Triple Crown of Surfing™, Pro-Tec Pool Party, The Downtown Showdown and Vans Warped Tour™.